Wednesday, 23 September, 2026
Faster Ads, Virtual Sets: WPP Opens AI Production Facility in London
By TechShots Studio
Advertising giant WPP launched a 34,000-square-foot production hub in East London to accelerate AI-assisted campaign creation. The facility combines virtual staging, fast editing, and generative AI to help major clients—including Coca-Cola and Ford—produce hyper-local, high-volume content for social platforms and AI search engines at speed. The London site marks the first step in a planned global rollout for WPP's unified production unit.
Read full story at REUTERS