Thursday, 1 October, 2026
Instagram Launches AI Video Assistant to Help Creators Turn Performance Data Into Better Content
By TechShots Studio
Instagram is rolling out an AI assistant inside its Edits video-editing app. Instead of creating content for creators, the assistant analyzes account metrics such as views, retention, likes, shares and audience interests, then provides personalized insights and actionable suggestions. The tool can identify performance patterns and help creators understand what is working. Usage is limited, with additional access available through Meta One.
Read full story at TECHCRUNCH