Tuesday, 10 February, 2026
OpenAI Starts Testing Advertisements for Free ChatGPT Users to Boost Revenue
OpenAI has officially begun testing advertisements within the free tier of ChatGPT, marking a significant shift in its monetization strategy. The pilot program aims to create a sustainable revenue stream to support the immense computing costs of its AI models. While paid subscribers remain unaffected, free users will now see sponsored content. This move aligns OpenAI with traditional tech giants, signaling the commercial maturation of generative AI platforms.
Read full story at Economic Times