Tuesday, 6 October, 2026
Supersized Scrutiny: McDonald’s Hit with AI Price-Fixing Lawsuit
By TechShots Studio
McDonald’s faces a proposed class-action antitrust lawsuit alleging it illegally coordinated menu prices across thousands of locations using an artificial intelligence pricing engine. The suit claims the algorithm uses transaction data to restrict independent pricing, while McDonald's maintains that its recommendations are optional and that individual franchise owners retain full final control over their menu costs.
Read full story at REUTERS