Wednesday, 26 November, 2025
AI Shopping Wars: OpenAI and Perplexity Challenge E-commerce
OpenAI and Perplexity have launched AI-powered shopping assistants, integrating product discovery, comparison, and checkout directly into their chatbots, betting on massive user bases for rapid adoption. However, competing niche startups remain unconcerned. They argue that specialized, vertical AI tools, which use cleaner, domain-specific data and offer superior curation, will ultimately outperform generic, general-purpose LLMs in complex shopping categories.
Read full story at TechCrunch