Wednesday, 12 November, 2025
Mamaearth Parent Honasa Invests in Oral Care Brand Fang
Honasa Consumer, the parent company of Mamaearth, is strategically entering the "oral beauty" market by acquiring a 25% stake in Couch Commerce for ₹10 crore. Couch Commerce owns Fang Oral, a premium brand focused on teeth whitening and oral wellness. This investment aims to expand Honasa's portfolio into the fast-growing oral care segment, which the company predicts will be a major premium opportunity.
Read full story at Economic Times