Thursday, 5 March, 2026
New vision, fresh branding to help Ericsson focus on emerging opportunities
By Basit Ansari
<p>In a bid to capture new opportunities in the upcoming 5G era, Ericsson has released new company Vision and purpose statements. The company will also undergo rebranding while aiming to reach 3.5B 5G subscriptions and 60% global population coverage by 2026. The company also expects the new technology to reduce carbon emissions by up to 15%, while its new purpose states "To create connections that make the unimaginable possible".</p>
Read full story at Ericsson
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