Thursday, 19 March

Thursday, 19 March2026

Premium OTT subscriptions continue to rise despite Netflix’s downfall

By Basit Ansari
Premium OTT subscriptions continue to rise despite Netflix’s downfall
<p>In Q1 of 2022, Netflix received 3.6 M subscription cancellations. This is a million more than what the platform saw in Q1 and Q4 of 2021. However, across the industry, there were 37.4 M new gross SVOD customers and 29.8 M new subscribers lost, leaving 7.7 M new gross SVOD customers. For the first time in 10 years, Netflix lost customers for the first time in 10 years. Its losses are projected to continue, with losing 2 M subscribers in Q2.</p>
Read full story at Techcrunch
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