Thursday, 5 March, 2026
WhatsApp in-App Business Directory feature to be tested in India
By Basit Ansari
<p>WhatsApp has launched a new feature, which allows users to search for local businesses in the app itself. Titled "Business Directory'', it's currently being tested in Sao Paulo and will bolster e-commerce on the app. India and Indonesia are being touted to be the next countries for testing. The new feature is being viewed as the route with which WhatsApp will slowly gain business users and monetize the popular application.</p>
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Read full story at News18
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