Monday, 14 July, 2025
Amazon Prime Day 2025 Sees Surge in Lifestyle Sales, Smartphone Demand Lags
Amazon's Prime Day 2025, held from July 12 to 14, witnessed significant growth in categories like electronics, beauty, home, and fitness, with some brands experiencing up to a sixfold increase in sales compared to last year. However, smartphone sales did not see similar growth, indicating a lag in consumer demand for mobile devices during this promotion. This trend underscores a shift in consumer interest toward lifestyle and home-related products during shopping festivals.
Read full story at Economic Times