Tuesday, 30 September, 2025
Facebook Introduces Fan Challenges & Custom Badges to Deepen Creator Engagement

Facebook is rolling out new features letting creators launch fan challenges—followers respond with reels or posts using challenge hashtags ranked on a leaderboard. It’s also introducing custom “top fan” badges, allowing creators to personalize badges (e.g. a “Sheerio” instead of generic “top fan”). These updates aim to deepen connection and incentivize participation between creators and their communities.
Read full story at TechCrunch