Saturday, 7 March, 2026
India Mandates Deepfake Labeling with New IT Rules
By Isha
The Ministry of Electronics and Information Technology (MeitY) proposed draft amendments to the IT Rules, 2021, to regulate deepfakes and AI-generated media. The new rules mandate that platforms must ensure all synthetic content carries a clear, non-removable label or metadata to help users distinguish it from authentic content. This move aims to enhance safety, accountability, and public trust against AI-driven misinformation and impersonation.
Read full story at Economic Times