Sunday, 18 January, 2026
OpenAI to Introduce Advertisements in ChatGPT Free and Plus Tiers for Revenue Growth

OpenAI has announced plans to begin testing advertisements within ChatGPT, marking a significant shift in its business model. The move aims to diversify revenue streams by integrating sponsored content into the conversational interface for both free and paid users. While the company promises to maintain a high-quality user experience, the introduction of ads reflects the growing financial pressures and immense operational costs.