Monday, 15 December, 2025
Swiggy CFO Highlights Quick Commerce Price War as Rivals Slash Prices to Gain Market Share
Swiggy CFO Rahul Bothra reports that competitors in India's quick commerce sector are offering steep discounts—up to 40% of Gross Order Value—to capture market share. In contrast, Swiggy is adopting a measured expansion strategy, focusing on larger 'megapod' dark stores to enhance efficiency. Bothra notes that investments in Instamart have peaked, and future store additions will be driven by observed growth rather than aggressive expansion targets.
Read full story at Economic Times