Wednesday, 17 June, 2026
The Post-Phone Frontier: Snap Unveils $2,195 Standalone AR Specs
By TechShots Studio
Snap has officially entered the post-smartphone race by launching "Specs," its first standalone augmented reality glasses aimed at the general public. Priced at $2,195, the wireless device maps the physical environment to project interactive 3D objects, bypassing the need for a tethered phone. Despite heavy pressure from activist investors to cut the division, CEO Evan Spiegel is doubling down, betting on immersive wearable computing over traditional screens.