Thursday, 19 March, 2026
Urban Company’s Bet on 15-Minute House-Help Could Nibble at Profits in FY26
By Isha
Urban Company is doubling down on its “InstaHelp” 15-minute house-help service to drive strategic growth over the next 4-5 years. It already handles ~210,000 daily orders in that category, dominating around 60-65% of the segment; rivals Snabbit and Pronto trail behind. But analysts warn that subsidised pricing and aggressive customer acquisition will likely drag margins, projecting a FY26 operating loss of ₹100-120 crore for InstaHelp, after recent profitability.
Read full story at Economic Times