Saturday, 11 April, 2026
IBM develops integrated CRM, DMS platform for IOCL
By Basit Ansari
<p>IBM has developed an integrated CRM and DMS platform for Indian Oil Corporation Ltd. The platform, accessible to 12,400 IOCL distributors covering 130 mn consumers, ensures real-time updates to inventory, orders, and invoices and can help them to respond swiftly to service requests. The platform named 'Project ePIC' or 'Electronic Platform for IOCL customers' provides a seamless experience across mobile, tablets, and desktops.</p>
Read full story at Business Standard
Tags: