Tuesday, 2 June, 2026
Amazon Rewrites the Shopping Calendar With an Earlier Prime Day
By TechShots Studio
Amazon is shifting its annual Prime Day sale from July to June while retaining the expanded four-day format. The move gives shoppers earlier access to discounts and helps Amazon kick off the summer shopping season ahead of rivals. By extending the event, the company aims to drive more purchases across categories and boost engagement among Prime members during one of its biggest sales periods.
Read full story at reuters