Monday, 7 September, 2026
Phil Schiller’s App Store Exit Linked to Concerns Over Apple’s Revenue Strategy
By TechShots Studio

Apple veteran Phil Schiller reportedly stepped down as App Store chief partly due to concerns over the company’s future strategy. New CEO John Ternus and services chief Eddy Cue reportedly want to boost App Store margins and recurring revenue, but Schiller feared this could intensify conflicts with regulators and developers. He will remain at Apple as an Apple Fellow.
Read full story at Tech Crunch