Saturday, 8 March, 2025

AI Deepfakes Threaten Democracy and Personal Identities: Advocating for 'Personality Rights'

The proliferation of AI-generated deepfakes poses significant risks to democratic processes and individual identities. These hyper-realistic fabricated videos can mislead the public, manipulate elections, and damage reputations. To combat this, experts suggest strengthening 'personality rights,' which protect individuals' likenesses and personal attributes from unauthorized use. Implementing robust legal frameworks around these rights could serve as a deterrent against the malicious deployment.