Sunday, 12 November, 2023
Apple and Amazon Forge Partnership to Boost Product Search and Ads
Apple and Amazon have entered a collaboration aimed at enhancing product search and advertising capabilities. The deal focuses on integrating Amazon's product pages directly into Apple's search results, providing users with a streamlined shopping experience. This strategic partnership aims to leverage the strengths of both tech giants, offering consumers a more seamless and efficient way to discover and explore products through Apple's search platform.